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Matière Grise is a global and independent communication agency, founded in 1994 and

based in Strasbourg, with a branch office in Lyon. The agency stands out through an

approach that combines creativity, strategy, and digital performance: from building brand

universes (branding, visual identity, storytelling) to operational implementation (print,

digital, events), it supports its clients at every stage of their project. Committed and

mindful of reducing its environmental impact, the agency relies on responsible practices

such as waste sorting, thoughtful printing, using local suppliers, and soft mobility between

its offices.

We designed and developed Matière Grise's website around a colorful and playful theme,

in harmony with the agency's vibrant and unconventional visual identity. The design

emphasizes color blocks, line illustrations, smooth animations, and intuitive navigation to

reflect the brand's bold personality. On the technical side, the development was optimized

to ensure fluidity, multi-device compatibility, and SEO performance, in line with Matière

Grise's UX/UI work and digital expertise.